You finished the record. The video is the part the budget never reaches. One artist gets it shot, cut and rolled out in their own city, on us.
To enter: start RolloutPro, put your release on the board, and make one real move on it. Uploading the audio counts.
Enter by November 30, 2026. 3-day free trial, cancel anytime. No purchase necessary.
your city, your record
music video · one shoot day · sample schedule
date
TBD
crew call
7:00 AM
est. wrap
6:00 PM
here's what changes.
your next single
every task pays. cash it in for hours at so–ripe.
Flights, crew and a full production day in your city. Edited, colored and delivered ready to release, with the rollout planned around it.



Anywhere in the continental US. Flights, gear and crew travel are on us. You don't leave your city.
Creative direction, locations, lighting and camera. A real production day built around your record.
Fully edited, colored and delivered ready to release, plus vertical cutdowns for shortform.
We plan the release with you inside RolloutXP: assets, timeline, link page, presave, the whole rollout.
Pro is the entry. A project on the board and one real move on it, and your name is in the draw. Everything else is the product doing its job.
RolloutPro
title
create project · +100 xp
you're in the draw
01
3-day free trial, then $9.99/mo. Unlimited projects, XP rewards, your own link page. Cancel anytime.
02
Your next single, EP or album. Rollout builds the board and the timeline for you.
03
Upload a file, clear a task, or add a credit. The audio is fastest, and you're entered.
A music video is the last 10% of a rollout. The other 90%, the assets, the timeline, the presave, the link page, the fans, decides whether the video does anything when it drops. That's what Rollout is for, and it keeps working after this campaign closes.
Every release gets a task board built from a real rollout. You always know the next move.
Uploading stems, clearing tasks and shipping on time earn XP and levels, and XP cashes in for real rewards.
Run the single, the album and the features side by side instead of losing them in your notes app.
Custom slug, themes, embeds and full click analytics on every link you post.
Share private listens, vault folders and pay-what-you-want unlocks straight to your fans.
See what's actually moving, streams, sources and campaigns, in one place instead of five dashboards.
every upload, task and on-time drop banks here.
15,000 XPso–ripe studios.two hours free studio time
Book 2 hours at So–Ripe Studios
Real work for signed and independent artists, start to finish. The video is one of these.
0.0M+
platform views
Across ripe–tanjerines.' platforms, from Ripe or Rotten to the music videos.
shot and worked with
Everything the team shoots is on a Sony FX3 with Sony GM lenses.
Ellisar
@ellisarhamdan
Managed her full content schedule. Signed a record deal.
Four dates, announced on social. The draw is random, and nothing here ticks.
Entries open. Start Pro, start a project, you're in.
Entries close. Last day to qualify.
Every qualified name goes into a random selector. We draw and announce the winner on social.
We lock dates with the winner, fly out, and shoot.
The entry, the draw, who's eligible, and what happens if you don't win. The complete terms are in the Official Rules.
Every upload, task and on-time drop banks XP. A full release pays about 660 XP, and XP cashes into real rooms at so–ripe studios.
xp banked this year
~1,980 xp
unlocks
pass the aux guest ticket
watch the monthly at so–ripe studios. in lowell
Next: @ripewaves feature post, 520 XP away.
3-day free trial, cancel anytime.
the operating system for releasing music.
4.2M+ platform views · Lowell, MA
what now
Pro is the entry. Put your release on the board, make one real move, and your name is in the draw.
Enter by November 30, 2026. No purchase necessary.
No purchase necessary. A free mail-in entry with the same odds, full eligibility and the complete terms are in the Official Rules. Void where prohibited.